Getting the word out to potential customers about your business is very important for keeping your new small business on the right track. However, with your limited resources as a new entrepreneur, you’ll want to make sure you’re working smarter, not harder. Do you know if you’re reaching out to the right people to inform them of your products?

 

q3mrls1 [INFOGRAPHIC] The Audience You Market To May Not Be The Same As Your Customer Base

 

 

This article was written by Gillian Kruse of Examiner.com for CBS Small Business Pulse.

 

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